SEC Group is a global partnership of enterpreneurs, whose agencies are specialized in advocacy, public relations and communications strategies.
The parent company SEC Spa was founded in 1989 in Italy, and today is the nation's public relation agency in terms of turnover, fees and international development. The headquarters are in Milan, while in Europe the subsidiaries of the Group – Cambre, ACH Cambre, Khol PR, Newington and Martin Consulting – operate respectively in Brussels, Madrid and Berlin, and control important market shares in their countries.
SEC Spa has a consolidated turnover of about 22 million euro. In order to support its strategic business plan, which envisages the consolidation of the company’s development in Europe, with a view to subsequently expanding to the rest of the world, SEC has started its IPO process on the AIM on the London Stock Exchange.
Our agencies cover the segment of the market known as Public Relations, which was once under the budget line. Once upon a time there was above the line and below the line. Media and new media. Corporate communication and marketing communication. That was back then and in some cases this is still true today. But in our “liquid society”, the lines dividing these have become fluid and the contamination of means and languages means that we see communication in a very different light. A thought that may be “liquid” but that is anything but weak, as it is capable of digging deep, adding value and nourishing the network of relationships that keep the world going round.
Each day, the agencies of the SEC Group face this challenge, together with companies, organisations and institutions, making the effort to communicate truly useful and profitable.